Today I have author Sundari Venkatraman on my blog. She has recently released her new book ‘The Runaway Bridegroom’ on Amazon which is her third self published book. Please welcome her for her chat about how to be a self published author and be successful in this tough market.
Take it away, Sundari! 🙂
Thank you Summerita Rhayne for asking me about my favourite subject!
As I have mentioned during many interviews, I had tried to get my books into traditional publishing for 13 years. Later, I managed to publish one book through Indireads. But even before Double Jeopardy, I had four and a half books to my name and had published all of them as weekly series on my blog. Luckily for me, Indireads refused to publish these books for whatever reason. When Rubina Ramesh suggested self-publishing them on Amazon, I jumped at the chance. Exploring the option with help of Rasana Atreya’s blog on self-publishing, I found that it’s a very simple process where I needed to invest in a cover and editing only. After that, all I had to do was upload the book and market it.
On being successful, I think it was nothing short of a divine plan. I am a fan of social media and have always been active on my blog (Flaming Sun has 5,91,008 hits as I am writing this); facebook, twitter and google+. Having worked for a couple of websites under the Network 18 umbrella, what I realise is that the only way to promote yourself via social media is to promote others.
- Visit blogs and post “relevant” comments (believe me, people know when you post something inane without reading the article)
- Share others’ posts when you find them relevant or interesting (just ‘like’ing is not enough; that does not help spread the word)
- “Shout” about other authors’ works (you can be truthful and talk about those that you genuinely found interesting but take that extra few seconds to actually spread the word). When your twitter account is connected to facebook, the post automatically gets tweeted.
- Create an author page on Amazon and encourage your friends to ‘like’ the page
- Add all book reviews that you have written to Amazon page. The reviewer ranking works to an extent. I prefer to add on Amazon sites of all countries as the reviewer ranking varies with each one.
- Most importantly, get yourself a blog tour. I get mine done through The Book Club and believe me when I say that sales soar after the tour. It’s a great help as many bloggers get together to review, spotlight and interview the author. Then there are those guest posts that are gaining popularity. People are keen to know what makes the author tick and a one-question plan works better for blog readers than a lengthy interview.
And the rest, as they say, is history J
Thanks for sharing your views and experiences, Sundari. It’s lovely to know about your positive and encouraging attitude and I’m with you on this that authors helping authors can multiply visibility for all involved.
This post is a part of the tour for Sundari’s book, ‘The Runaway Bridegroom’
THE RUNAWAY BRIDEGROOM
Chanda Maheshwari’s family is shaken when her thirteen-year-old bridegroom Veerendra runs away immediately after the wedding. The eight-year-old child doesn’t even understand the impact on her life. Unable to face their neighbours and friends, the Maheshwaris move from their village to Jaipur and begin a new life in the city.
Fourteen years later, Chanda is studying in a Delhi College. She takes up a temporary job at RS Software Pvt. Ltd. and falls head-over-heels for the boss of the operation. But what about Ranveer Singh? Is he interested in her?
Ranveer’s secretary Shikha is desperate to make him fall for her. All she wants is life-long security with a rich man. But it’s nerd Abhimanyu who keeps getting in the way. Abhi is Ranveer’s second-in-command and Shikha isn’t keen on him as she’s eyeing the main chance.
When Ranveer appears to show interest in Chanda, she’s faced with a new problem. Astrologer Vidyasagar insists that she would get back with her husband Veerendra. Does anyone want to know what she wants?
Chanda feels torn between the man she has fallen for and the family values that have been instilled in her. Will she ever find happiness?
Meet the Author
Sundari Venkatraman has authored four ebooks so far, The Runaway Bridegroom being the latest. Three of her books, namely, The Malhotra Bride; Meghna and The Runaway Bridegroom have all been self-published on Amazon under the banner of Flaming Sun. All three books are regularly seen on Amazon’s Top 100 Bestsellers’ Contemporary Romances list.
A great fan of Mills & Boon romances over the past four decades, Sundari has always believed in ‘Happily Ever Afters’ and all her books promise happy endings.
The Runaway Bridegroom talks about ‘Child Marriage’, an evil perpetrated even in the 21st century in a country like India. While a large number of the country’s population live in the cities and lead modern lives, there are many who follow old customs unaware of the negative impact on the lives of the younger generation.
The book is a work of fiction and of course does not preach. The author has but made an attempt to bring this ancient custom to the eyes of the modern public around the world while bringing a simple solution to the protagonists, the victims of child marriage.
“I hope you enjoy reading the book as much as I loved writing it,” says Sundari Venkatraman.
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